City officials expressed concern that the yellow arches would disrupt the landscape, drawing too much attention and conflicting with Sedona’s peaceful environment. After discussions, the city asked McDonald’s to change the color of its famous symbol—something no other location had done before.
In response, McDonald’s agreed and introduced turquoise arches, which suited the natural setting and held cultural significance in the Southwest. Turquoise, a valued stone in Native American traditions, symbolizes protection and harmony, making it a thoughtful and respectful choice.
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